Show simple item record

dc.contributor.authorZhang, Dengjun
dc.contributor.authorSogn-Grundvåg, Geir
dc.contributor.authorAsche, Frank
dc.contributor.authorYoung, James A.
dc.date.accessioned2018-06-27T11:15:47Z
dc.date.available2018-06-27T11:15:47Z
dc.date.created2018-06-26T10:05:10Z
dc.date.issued2018
dc.identifier.citationSustainability. 2018, 10 .
dc.identifier.issn2071-1050
dc.identifier.urihttp://hdl.handle.net/11250/2503260
dc.description.abstractIn attempts to differentiate their store imagery, grocery retailers frequently introduce new products, which are often rich in extrinsic attributes such as claims regarding healthiness and environmental sustainability. This paper explores retailers’ pricing strategies for product attributes of haddock in the United Kingdom. The results show that retailers’ pricing strategies vary, in particular for extrinsic product attributes such as eco-labels and country-of-origin. The high price premium generated from the most advocated eco-labels and an emphasis upon promotion strategies appear to play a role in the success of high-end retailers, and may have implications for any heightened competitive responses by larger retail chains in the future.
dc.description.abstractEco-Labeling and Retailer Pricing Strategies: The U.K. Haddock Market
dc.language.isoeng
dc.titleEco-Labeling and Retailer Pricing Strategies: The U.K. Haddock Market
dc.title.alternativeEco-Labeling and Retailer Pricing Strategies: The U.K. Haddock Market
dc.typePeer reviewed
dc.typeJournal article
dc.description.versionpublishedVersion
dc.source.pagenumber13
dc.source.volume10
dc.source.journalSustainability
dc.identifier.doi10.3390/su10051522
dc.identifier.cristin1593902
dc.relation.projectNorges forskningsråd: 233751
dc.relation.projectNorges forskningsråd: 244712
dc.relation.projectNofima AS: 10920
dc.relation.projectNofima AS: 11183
cristin.unitcode7543,2,1,0
cristin.unitnameMarkedsforskning
cristin.ispublishedtrue
cristin.fulltextoriginal
cristin.qualitycode1


Files in this item

Thumbnail

This item appears in the following Collection(s)

Show simple item record