dc.contributor.author | Aschemann-Witzel, Jessica | |
dc.contributor.author | de Hooge, Ilona E. | |
dc.contributor.author | Almli, Valerie Lengard | |
dc.date.accessioned | 2021-02-15T12:02:06Z | |
dc.date.available | 2021-02-15T12:02:06Z | |
dc.date.created | 2020-11-10T10:36:50Z | |
dc.date.issued | 2020 | |
dc.identifier.citation | Journal of Retailing and Consumer Services. 2020, 59 . | |
dc.identifier.issn | 0969-6989 | |
dc.identifier.uri | https://hdl.handle.net/11250/2728079 | |
dc.description.abstract | Adapting responsible food marketing practices to different customer types can make a valuable contribution to reducing food waste. The current study investigated the relation between food (waste)-related lifestyle patterns and self-reported food waste, choices for suboptimal food, and food waste awareness using a survey with 4214 consumers across five Northern and Western European countries. Results show differences in food wastage, suboptimal choices, and awareness for five clusters of consumers identified on the basis of food (waste)-related lifestyle patterns. Findings of commonalities allow deriving general food marketing actions targeted to these different consumer lifestyles. | |
dc.language.iso | eng | |
dc.subject | Food related lifestyle | |
dc.subject | Food related lifestyle | |
dc.subject | Consumer behaviour segmentation | |
dc.subject | Consumer behaviour segmentation | |
dc.subject | Food Waste | |
dc.subject | Food Waste | |
dc.title | My style, my food, my waste! Consumer food waste-related lifestyle segments | |
dc.type | Peer reviewed | |
dc.type | Journal article | |
dc.description.version | submittedVersion | |
dc.source.pagenumber | 0 | |
dc.source.volume | 59 | |
dc.source.journal | Journal of Retailing and Consumer Services | |
dc.identifier.doi | 10.1016/j.jretconser.2020.102353 | |
dc.identifier.cristin | 1846455 | |
dc.relation.project | Norges forskningsråd: 262308 | |
dc.relation.project | Nofima AS: 201702 | |
cristin.ispublished | true | |
cristin.fulltext | preprint | |
cristin.qualitycode | 1 | |