Blar i Publikasjoner fra CRIStin på emneord "Plant based food"
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Green or clean? Perception of clean label plant-based products by omnivorous, vegan, vegetarian and flexitarian consumers
(Journal article; Peer reviewed, 2021)Consumers are increasingly interested in health and sustainability aspects of their diets. Meat reduction diets have gained popularity with some consumers, leading to an increase in plant-based products in the markets. ... -
Meat replacer? No thanks! The clash between naturalness and processing: An explorative study of the perception of plant-based foods
(Peer reviewed; Journal article, 2022)A shift towards a plant-based diet is desired to promote sustainability, improve health, and minimize animal suffering. However, many consumers are not willing to make such a transition, because of attachment to meat and ... -
Moving Consumers along the Innovation Adoption Curve: A New Approach to Accelerate the Shift toward a More Sustainable Diet
(Peer reviewed; Journal article, 2021)Unsustainable food production and consumption contribute to greenhouse gas emissions and global warming. Adopting a more plant-based diet has been identified as a necessary change toward a more sustainable food system. In ...